https://bookedcontractor.co/blogGuides for home service contractors.en-ushttps://bookedcontractor.co/blog/5x-rule-contractor-marketing-budgethttps://bookedcontractor.co/blog/5x-rule-contractor-marketing-budgetFri, 16 Oct 2026 12:00:00 GMTA simple rule to set your marketing budget per job, per sit-down and per lead from your own ticket, margin and close rate, with worked examples for roofing, HVAC and remodeling.https://bookedcontractor.co/blog/pay-per-lead-vs-pay-per-appointmenthttps://bookedcontractor.co/blog/pay-per-lead-vs-pay-per-appointmentFri, 16 Oct 2026 12:00:00 GMTHow pay per lead, retainers, pay per booked appointment and pay per sit-down compare for home service contractors, who carries the risk, and how to choose.https://bookedcontractor.co/blog/hvac-leadshttps://bookedcontractor.co/blog/hvac-leadsFri, 16 Oct 2026 12:00:00 GMTHow HVAC companies can generate replacement and install leads, separate them from service calls, qualify homeowners, plan around seasons and measure cost per new system sold.https://bookedcontractor.co/blog/how-to-increase-show-rate-home-serviceshttps://bookedcontractor.co/blog/how-to-increase-show-rate-home-servicesFri, 16 Oct 2026 12:00:00 GMTNo-shows waste your estimators' best hours. Nine practical fixes to get more homeowners to actually be there: booking windows, confirmations, reminders, decision makers and rescue sequences.https://bookedcontractor.co/blog/how-to-get-roofing-leadshttps://bookedcontractor.co/blog/how-to-get-roofing-leadsFri, 16 Oct 2026 12:00:00 GMTThe 9 best ways roofing companies get leads in 2026, from Google and Meta ads to referrals and shared lead sites, ranked by exclusivity, cost per signed roof and how fast they scale.https://bookedcontractor.co/blog/local-services-ads-vs-facebook-ads-for-contractorshttps://bookedcontractor.co/blog/local-services-ads-vs-facebook-ads-for-contractorsFri, 16 Oct 2026 12:00:00 GMTA side-by-side comparison of Google Local Services Ads and Facebook (Meta) ads for roofing, HVAC, plumbing and remodeling companies: intent, cost model, lead quality, speed and when to use each.https://bookedcontractor.co/blog/facebook-ads-for-roofershttps://bookedcontractor.co/blog/facebook-ads-for-roofersFri, 16 Oct 2026 12:00:00 GMTHow roofing companies can use Facebook and Instagram ads to book retail roof replacement appointments: offers, creatives, qualifying forms, targeting rules and the follow-up that makes it work.https://bookedcontractor.co/blog/exclusive-vs-shared-leadshttps://bookedcontractor.co/blog/exclusive-vs-shared-leadsFri, 16 Oct 2026 12:00:00 GMTShared leads go to several contractors at once; exclusive leads come only to you. How each one affects your close rate, your price and your real cost per job.https://bookedcontractor.co/blog/contractor-lead-response-timehttps://bookedcontractor.co/blog/contractor-lead-response-timeFri, 16 Oct 2026 12:00:00 GMTA practical way for home service companies to measure how fast they really answer new leads, find where leads die, and build a response system that works at night and on weekends.https://bookedcontractor.co/blog/contractor-lead-generationhttps://bookedcontractor.co/blog/contractor-lead-generationFri, 16 Oct 2026 12:00:00 GMTEverything a $1M+ home service company needs to generate leads that turn into jobs: channels, offers, qualifying, speed to lead, follow-up, show rate, tracking and budgets.https://bookedcontractor.co/blog/angi-alternatives-for-contractorshttps://bookedcontractor.co/blog/angi-alternatives-for-contractorsFri, 16 Oct 2026 12:00:00 GMTTired of shared leads and annual contracts? Seven alternatives to Angi and HomeAdvisor for roofing, HVAC, plumbing and remodeling companies, with pros, cons and who each one fits.